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Explore AI with Digitera
AI's capabilities are rapidly improving, explore and adopt AI early
for business transformation and competitive advantage
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Web Technologies
Build your brand with latest responsive Website design and a custom portal development.
With latest technology like Angular, React JS, HTML5 and CSS3 create your online presence.
Manage your content with a smart CMS system
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Digital Marketing
Digital marketing applies technologies or platforms such as websites, e-mail,
apps (classic and mobile) and social networks. It opens a wide range of online audience
for your Business, Products, Services.
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Mobile Application
Smart phones need smarter applications. with growing reach of android and iOS devices
around the world, businesses are cashing on apps and solutions that
are bound to make your customer’s life easier.
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Cloud Applications
Cloud computing makes organizations more responsive, flexible, scalable, and
ultimately more competitive. We develop customized and cost effective
applications that leverage cloud application infrastructure.
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Analytics
Data analytics is used in many industries to allow companies and organization
to make better business decisions and in the sciences to verify
or disprove existing models or theories.
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Consultancy Services
Our collaborative approach focuses on enhancing organisational performance,
which begins by identifying exceptional talent and matching them with the
best opportunity, a complete solution what your business needs.
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We Build Smarter Stuff!
Digital Marketing
We offer clients full spectrum of Digital Marketing through a variety of Digital mediums.
Web Technologies
We operate with latest technologies like Angular, React JS, HTML5, CSS3, Node JS, MongoDB to provide complete web solutions.
Brand Building
We help all new or established companies to make their brand value to stay ahead of their competitors.
SEO/SMO/PPC
Reaching out to consumers online and establishing a brand is an important part of succeeding in business.
Mobile Application
Mobility is the new interaction model that is changing the way we interact with customers, employees, and partners. We help clients in developing...
Analytics
We partner with a technology Partner Competence in delivering products and solutions for business problems through use of Analytics, Big data...
Cloud Applications
We have developed range of applications on Cloud which can be deployed with minimal customization as per the client's technical environment.
Consultancy Services
We have an excellent team with extensive knowledge and expertise in Salesforce, SAP, Oracle, Web & Mobile Technologies, Cloud Technologies.
Our Portfolio
Case Study
A real estate company operating in India, has traditionally dependent on Excel sheets and managed all the customer interactions with customer through Excel sheets. This kind of information management was working as long as the company's initial stages of set up when the customer base was small. It was getting increasingly difficult to manage effectively the huge information collected from increasing customer base. Without a well-designed CRM, sales and marketing staff was spending huge amount of time at the site or with customer without access to relevant data. The company's customer service organization was overwhelmed and management is not in a position to understand reasons behind delays in leads to bookings, booking to registration.
Due to increasing popularity of the brand its marketing activities were generating huge customer leads. But it's out dated CRM was unable to cope with big volumes of customer information. The company started to lose potential customer leads as it was unable to effectively utilize the leads generated and convert them into customers.
We devised a three pronged approach to solve this problem:
- Move to a cloud based CRM
- Implement a cloud based IVR system
- Upgrade the website into a web portal with real-time interfaces phone-2-lead and web-2-lead between the portal, IVR system and CRM
A cloud based IVR system was implemented with real-time interfaces with Salesforce as the CRM system. In addition new web portal was developed to interact with Customers, Channel Partners and external hires with real-time interface to the CRM.
The whole solution is on Cloud with zero upfront investment on IT infrastructure and related ongoing Infrastructure maintenance. This is purely on a pay-as-you-go model and economical for the client.
Sales and Marketing staff are extremely happy after the implementation and management is getting direct interface with Customers, Channel Partners in a unified cloud based Solution which can be accessed from Desktop/Laptop or Mobile both from office as well as outside office.
Customers are happy that when they approach the real estate company, they get a consistent response from either phone/web/e-mail or live chat
Marketing Head is able to get ROI on money spent on advertisements over both print and digital media. Marketing manager is able to plan and run campaigns based on the centralised CRM.
Senior management were able to get important MIS reports like inventory levels split by plots/villas, by facing, sales, delays in workflow at the click of a button.
